Sungpyo


Hey there—I’m an art director, designer, and illustrator based in NYC, originally from Seoul and a graduate of SVA. I collaborate with brands and creatives to craft visuals that are clear, story-driven, and visually resonant.

My work has been featured at the Emmys, recognized by the ADC, and published in The New York Times— milestones that continue to shape my practice.

I’m drawn to design that feels effortless on the surface yet layered with intention underneath. Always curious about what’s next, I explore visual languages that are fresh, forward-looking, and human at their core.

Take a look at my work—and if it speaks to you, let’s connect and create something meaningful together.

When Murder Isn’t Murder
Show Graphics | Vice

This project called for a graphic language that was deliberate and precise, built around typography and data visualization. The goal was to give weight to information without overwhelming the viewer.

I designed visuals that emphasized structure and balance—translating complex subject matter into a system that felt clear, steady, and visually consistent, supporting the narrative with focus and intention.